Financial Planning

How To Build a Strong Investment Portfolio in 2024

How To Build a Strong Investment Portfolio in 2024

“Always keep your portfolio and your risk at your own individual comfortable sleeping point” – Mario Gabelli
3 min read
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How To Build a Strong Investment Portfolio in 2024

“Always keep your portfolio and your risk at your own individual comfortable sleeping point” – Mario Gabelli
3 min read

Building a strong investment portfolio is essential for achieving your financial goals and ensuring you have the best possible chance to attain long-term wealth. 

With 2024 having brought it’s own challenges and opportunities so far, it’s crucial to stay updated with the best practices. 

So, today we are giving you our top 10 tips to building a robust investment portfolio.

1. Avoid Market Timing

Trying to time the market can be risky and often leads to suboptimal returns. Sure, you might get lucky, but sticking to a disciplined investment approach and avoiding making drastic changes based on market ‘noise’ is typically a sound strategy.

2. Assess Your Risk Tolerance

Before investing, take time to understand your risk tolerance. There is not a one-size-fits-all solution when it comes to investing, as opting for a 100% equity index might work for your friends or people in online forums, but not be suitable for you. Investing is a personal exercise, and your decisions should be based on your profile and yours alone. Your risk tolerance is often calculated based on factors such as age, financial goals, and investment horizon.

3. Maintain a Long-Term Perspective

Investing is a long-term game. Avoid making impulsive decisions based on short-term market fluctuations or the latest news headlines. Stay focused on your long-term financial goals.

4. Diversify Your Investments

Diversification is key to managing risk. Spread your investments across different asset classes such as stocks, bonds, real estate, and commodities. This strategy helps mitigate losses in one area with gains in another.

5. Understand Tax Implications

Be aware of the tax implications of your investments. Utilise tax-efficient investment accounts, such as occupational or private pensions, to maximise your after-tax returns. Proper tax planning and taking advantage of tax-efficient strategies can enhance your investment performance.

6. Consider Global Exposure

You don’t have to limit your investments to your home country. Global exposure allows you to benefit from growth in different economies from around the world. Investing in international stocks and funds can also help with diversifying your portfolio further. Remember, there are increased risks with global exposure that, whilst not inherently an issue, it is important to make yourself aware.

7. Focus on Quality Assets

If you are looking to pick specific companies, invest in high-quality assets with strong fundamentals. Look for companies with solid balance sheets, consistent earnings growth, and competitive advantages.

8. Stay Informed

We mention this a lot, but financial education and literacy is paramount to successful financial planning. Make sure you stay up-to-date with market trends, economic news and what is going on in the world. Being informed helps you make better investment decisions.

9. Rebalance Your Portfolio

Rebalancing your portfolio involves ensuring your desired allocation is maintained on an ongoing basis. Sometimes, you may find a well-performing asset becomes a more significant percentage of your portfolio than you would like. Hence, rebalancing ensures that your portfolio remains aligned with your risk tolerance and investment objectives.

10. Regularly Review Your Goals

Life changes occur quite frequently! Things like career shifts, children, or unexpected events can impact your investment strategy and your financial goals. Therefore, it may be more important to regularly review and update your financial goals than you might think. After you have done so, you could need to adjust your portfolio to reflect these changes and stay on track to meet your objectives.

Laying A Strong Foundation

Building a strong investment portfolio will usually require more than just the above list, though now you know the basics, you can work towards financial success with ease.

For bonus tip number 11, the best thing you can do to build a strong investment portfolio in 2024 is actually to get in touch with us today and book your initial, no-cost and no-obligation meeting. Our experienced Advisers will ensure you tick off all the above-mentioned points and more.

Send us an e-mail to or call us direct at +41 21 801 36 84 and we shall be pleased to assist you.

Please note that all content within this article has been prepared for information purposes only. This article does not constitute financial, legal or tax advice. Always ensure you speak to a regulated Financial Adviser before making any financial decisions.